Free shipping sounds appealing — but in most cases, it isn’t actually free. For handmade and small Canadian businesses, shipping costs are often built into product prices. This reduces transparency and limits customer choice. In this article, I will explain how free and fixed-price shipping really works, why large retailers can offer it, and why Rustic and Renewed Decor chooses a different, more transparent approach. The Allure of Free Shipping Free shipping has become one o
